Personas revisited: Extending the Use of Personas to Enhance Participatory Design

Judy Bowen, Helen Petrie, Annika Hinze, Sanjit Samaddar
2020 Proceedings of the 11th Nordic Conference on Human-Computer Interaction: Shaping Experiences, Shaping Society  
Personas are a well-established tool in interactive system development, largely used with designers and developers. They can also be included in work with potential and actual users, particularly in eliciting user needs and concerns. We present three case studies in which personas are part of the research with potential users of interactive systems. Blind participants in research on assistive technologies often spontaneously generated personas who would benefit more from the technology than
more » ... themselves would. This was a way of being able to discuss potential needs and concerns, without admitting to having them oneself. Older participants exploring the potential of indoor drones generated personas who were older than themselves and would need the system more. Finally, personas were created to aid discussions with forestry workers about fatigue and safety issues that they might not want to admit to having themselves. From these case studies we draw recommendations for how personas can be deployed in working with potential and actual users of interactive systems in a variety of ways. CCS CONCEPTS • Human computer interaction (HCI); • HCI design and evaluation methods; • User models; • Interaction design; • Interaction design process and methods; • User centered design.; KEYWORDS Personas, user research, participatory design, blind users, older users, forestry workers ACM Reference Format:
doi:10.1145/3419249.3420135 dblp:conf/nordichi/BowenPHS20 fatcat:oxaugecldnfmlism2f7xmmsqhy