Stakeholder Management Process at Pre-games Training Camps of a National Team Using PMBOK (Project Management Body of Knowledge): Case Study of Awaji, Hyogo

Masaki AOYAMA, Shiro YAMAGUCHI, Yasuo YAMAGUCHI
2019 Journal of Japan Society of Sports Industry  
The purpose of this study was to investigate the stakeholder management process at the pre-games training camps of a national team using PMBOK (Project Management Body of Knowledge) . Awaji city in Hyogo Prefecture, which accepted the pre-games training camps of the England national under-20 football team, was chosen as the case for this study. In this study, we conducted two step approaches. First, archival materials and documents were collected to identify the organization and personnel
more » ... ed as the stakeholder in this project. In addition, we conducted a phone and mail survey for administrative personnel in Awaji city and Hyogo Prefecture. Second, we identified the most important stakeholder (project manager) of this project and conducted face-to-face interviews with the administrative staff in Hyogo Prefecture. Three researchers conducted comprehensive content analysis with the triangulation method, and we applied it to the four processes in the stakeholder management process; 1) launching, 2) planning, 3) practice, and 4) management / monitoring. The main results of this study were as follows. Fourteen project members and 11 organizations were identified as internal stakeholders. In order to continue to accept the pre-games training camps of national teams it is important; 1) to impress the partner country and team with "destination image", 2) to ensure that each stakeholder coordinates with the project, and 3) to provide an environment for the "athlete first." The findings also demonstrated that it is necessary to organize administrative documents, because many officials have been transferred often, and there were few documents about the information to be taken over. Furthermore, "place branding" such as regarding how to recognize the appeal of the camps area for the partner country and team, will also be an important viewpoint.
doi:10.5997/sposun.29.29_25 fatcat:pjuooavf5bdh5c5kolp3f2t4ke