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The Importance of a Comprehensive Adoption Decision in the Presence of Perceived Opportunities - The Test Results Case
[chapter]
Cases on Information Technology Series
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This case discusses the adoption of an e-business initiative by Ashvini Hospitals Group (AHG), a leading integrated healthcare provider in India. It illustrates how adoption decisions are motivated by bandwagon effects and result in a non-comprehensive adoption plan, which results in unforeseen problems later on. The initiative, Testresults, was aimed at enhancing the services offered to patients, and in the process, also provide significant benefits to two other initiatives of the
doi:10.4018/978-1-59140-259-6.ch011
fatcat:y6xwkjsqevcilkhsyewe5z2taa