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This article is devoted to the transformations that literary communication has undergone on the Internet. The author describes how literary criticism and its role in the digital medium has changed, indicates the deep cultural changes resulting from the development of forms of communication in social media, and characterizes how the Internet has transformed literature. New media has given rise to new literary genres; it has also altered literature itself, recasting it in a hybrid form on thedoi:10.14746/por.2020.2.15 fatcat:m4z3oavrbrgxdflpuzfvto6y3e