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VALUE CREATION IN E-BUSINESS AS A DRIVER OF FINANCIAL PERFORMANCE: INVESTIGATING BUSINESS MODELS OF POLISH INTERNET COMPANIES
Research on Enterprise in Modern Economy Theory and Practice
The article presents the findings of a survey of managers of Polish internet companies investigating links between e-business value creation and financial performance. The theoretical framework was developed by Amit and Zott that conceptualized the main sources of value in internet-enabled companies. The study included 150 businesses with the largest representation of internet retailers and service providers. The major outcome of the study was developing logistic regression model that alloweddoi:10.19253/reme.2016.04.008 doaj:d388c54ac25d4c1f85288072e73e64a3 fatcat:so7caeghzrf3nedzvoebhi27l4