The subject of the research is the set of theoretical, methodological, methodological and practical principles of formation and functioning of mechanisms of the subsystem of complex economic diagnostics in the system of strategic management of activity of subjects of construction business. The purpose of the study is to systematize system–wide determinants of the dynamic development of the business environment of construction development Research methods. The theoretical and methodological

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... of the work is the modern theories and concepts of the management system, the results of fundamental domestic and foreign research on theoretical and practical problems of market reform of the construction sphere in modern market dynamic conditions. Results of work. In the article the conceptual approach of definition of innovativeness of management activity of the enterprises as an integrator of providing of dynamic development of the enterprise within traditional formats of economic interests is offered. Methodical implementation tools have been defined of the complex of innovative technologies in management activity of the enterprises on the basis of the formed descriptive model of optimization of the complex of innovative management technologies in the conditions of dynamic environment. Area of application of results. Construction development, project analysis, enterprise management, strategic management. Conclusions. substantiation of the genotype of innovative management technology for enterprises allows to predict the development of enterprises and to offer an optimized adaptive complex of innovative management technologies and to improve the parameterization of economic diagnostics processes in the system of strategic management of the activity of construction business entities.