Commodification and Digital Political Participation: The "15-M Movement" and the Collectivization of the Internet

José Manuel Robles, Ana María Córdoba-Hernández
2018 Palabra Clave  
Para citar este artículo / to reference this article / para citar este artigo Robles, J. M. y Córdoba-Hernández, A. M. (2018). Commodification and digital political participation: The "15-M Movement" and the collectivization of the Internet. Palabra Clave, 21(4), 992-1022. Abstract The objective of this article is to analyze an emerging process in the network society: the commodification of the Internet and political communication. This strategy of technological capitalism is becoming
more » ... becoming increasingly present in the lives of citizens around the world, and it represents a new challenge for critical thinking. In this article we will show the debate around this process and we will point out a few examples. However, despite the existence of this process of commodification, society is not taking a passive attitude. On the contrary, we have cases of social movements, such as the Spanish 15-M, which identified this process and designed a strategy to try to reverse it. However, and despite the efforts of this movement, many of the achievements of the 15-M against commodification have lost their validity. In this paper we review the current state of the debate on the commercialization 1 orcid.org/0000-0003-1092-3864. Universidad Complutense de Madrid, Spain. Participação política digital; movimento 15-M; mercantilização; movimentos sociais; mudança social; mudança cultural (Fonte: Tesauro da Unesco).
doi:10.5294/pacla.2018.21.4.3 fatcat:kfokoe2bljellp4xgwfhu7bzr4