Manipulation, Welfare, and Dignity: A Reply

Cass R. Sunstein
2016 Journal of Marketing Behavior  
This essay responds to seven commentaries on my forthcoming essay, Fifty Shades of Manipulation. It offers two general points. The first involves the importance of separating three questions: (1) What is manipulation? (2) What is wrong with manipulation? (3) When might manipulation be justified, notwithstanding the answer to (2)? The second involves the relevance of dignity. We might see dignity as a component of welfare, or we might see it as a wholly independent value. But we will not
more » ... we will not understand manipulation, or what is wrong with it, if we do not see it at all.
doi:10.1561/107.00000022 fatcat:di2sglfg75crjll4o4r6dhujzq