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This document, D2.1 — Lean startup and business model canvas content – is a deliverable of the MERLIN project, which is funded by the European Union's Horizon 2020 under Grant Agreement #780460, and has been prepared by taking into account the template of the "Guidelines on FAIR Data Management in Horizon 2020" and the "Fact Sheet: Open Access in Horizon 2020". Merlin aims to foster and accelerate the transfer of knowledge from the projects funded in FP7 and H2020, be it on the form of licensedoi:10.5281/zenodo.2585592 fatcat:3lgypdl3nbccvdjcjyx2dpt36i