The article surprises elements of novelty and needs in the activity of scientific research and communication, identifies the needs and their practical settlement. We identified the needs and behavior of the academic staff involved in research and we analyzed trends in contemporary research. The universities have the opportunity to improve their services for research support in today's information society using new technologies and different avenue for this move into the future. The effect of

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... raries using the same, shared hardware, services and data, enhances the both library user's experience and library staff workflows. Connected data, collaboration, digitization and cloud computing will strongly increase the role of library support for academic research. The behavior of users involved in research regarding information seeking evolves in parallel with technological developments, sources and policies for access to information, and modern university libraries must keep up with these developments. The directions of developing the efficiency of the research are presented through examples of good practice.