A copy of this work was available on the public web and has been preserved in the Wayback Machine. The capture dates from 2022; you can also visit the original URL.
The file type is
The growth of modern markets (supermarket) has big influence on traditional markets, especially regarding their consumers. Therefore the purposes of this research are analyzing the influence of personal factor to perception and motivation in purchasing tendency from traditional market to modern market. The research was using survey method with 257 respondents (modern market consumer) which are selected by accidental respondent method. Collected data then proceed to be analyzed by Structuraldoi:10.17509/tjr.v3i1.27754 fatcat:v46rvt6gybg7nmvnkhpcyzdvsa