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Customer Experience in Circular Economy: Experiential Dimensions among Consumers of Reused and Recycled Clothes
2022
Sustainability
The textile and clothing industry is undergoing a sustainability transition, pushing related businesses to adapt to circular economy (CE) models, such as recycling and reuse. This shift has been extensively studied from industry and business model perspectives, but we lack an understanding of the customer perspective, i.e., how circulated products, such as reused and recycled clothes are experienced among consumers. This understanding is crucial, as customer experience plays a significant role
doi:10.3390/su14010509
fatcat:sv5ke366jrajjcn57qn5yts3ny