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This study examines the interplay between the reactions of YouTube users and North Korean propaganda. Interesting enough, the study has noticed changes in the strict media environment under young leader Kim. Messages delivered by the communist regime to the outside world appeared to resemble those of 'normal' countries. Although North Korean YouTube was led mainly by the account operator, visitors from different nations do comment on the channel, which suggests the possibility of buildingdoi:10.17477/jcea.2020.19.1.123 doaj:088720df1cba445fb046a6ef85107926 fatcat:kajxugapirauzktgmehkx2vchu