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PENGARUH STRATEGI PEMASARAN PRODUK PENDANAAN TERHADAP JUMLAH NASABAH PT. BANK SYARI'AH MANDIRI KCP BENGKALIS
Bertuah Jurnal Syariah dan Ekonomi Islam
The marketing strategy is basically a whole plan, integrated and unified field of marketing, which provides guidance on activities to be carried out in order to achieve the marketing objectives of a company. Marketing strategy standalone Islamic bank KCP Bengkalis, to encourage customers to participate in activities such as banking, namely, location, promotion, and product sharing. Marketing is human activity directed to meet and satisfy the needs and human desires through the exchange process.doi:10.56633/jsie.v1i1.154 fatcat:ecoxwk3cf5cqrl7acdcdjafeta