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Performance of Social Media Marketing Communications of Industrial Companies
2021
SHS Web of Conferences
Social media activities create additional opportunities for industrial companies to increase sales in industrial markets. The results will be influenced by the intensity of communications and posting online, as well as the content and its integrity. The article analyses current trends, prospects and possibilities of using digital marketing communications in industrial markets. Advantages and disadvantages of social media marketing for industrial companies are identified. The authors propose a
doi:10.1051/shsconf/20219303027
fatcat:rguxwfnqijbypelcylt44u5fri