Development of Supply Chain Strategy in Iranian Automotive Industry Based on System Dynamics and Game Theory

S. Heidarzadeh, A. Doniavi, M. Solimanpur
2017 Scientia Iranica. International Journal of Science and Technology  
Supply chain is a system involved in moving a product or service from a supplier to a customer. Since the supply chain in a company includes all responsibilities and operations of the company, its design is necessarily a complete part of the strategic planning procedure of the company. This paper intends to develop a supply chain strategy through such tools as system dynamics and game theory. In this research, we have rst identi ed the principal variables of the supply chain to draw the causal
more » ... iagrams with feedback loops. Then, the layer and rate variables have been identi ed, layer and ow models created, and the simulation model implemented for 10 years by writing equations. To review the automotive industry, four main aspects have been selected for programming. The issue of selecting the best combination of strategy as a game with four players has been considered in which each player can select three strategies. Then, the Shapely Value has been used, and the in uence of each player in creating desirability has been measured; the best strategy combination has been achieved by creating the decision tree. The results of this study show that automotive part makers will have the greatest impact on the future of the automotive industry in Iran.
doi:10.24200/sci.2017.4393 fatcat:m6k2h4xswfe3fgtxxoquzvhrgu