Recognized as a political party in 2017, "Iniciativa Liberal" was created with the aim of "bringing all Portuguese liberals together". It started small, and it remains small, but gradually it has been gaining the recognition of other parties and in 2019 it got, for the first time ever, a seat in the Assembly of the Republic. By leading newspapers it was considered "The Twitter Party" for its distinctive and strong presence on this social network. The main goals of this study consisted in making

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... an objective approach to the characteristics and motivations behind the unique choice of discourse the party utilized on the platform and in observing its effects as well through methods which revealed their following success or unsuccess, not only internally, near the users themselves, but also externally with mentions in the media.