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Preferences for Enhancement Pharmaceuticals: The Reluctance to Enhance Fundamental Traits
2008
Journal of Consumer Research
Preserved Fulltext
Four studies examined the willingness of young, healthy individuals to take drugs intended to enhance their own social, emotional, and cognitive traits. We found that people were much more
doi:10.1086/588746
fatcat:jymimdm4mfgd3otri3hc72ydfy