Marketing With Emotion, Communicating With Reason: A Comparison of Google's Consumer-Brand Engagement Strategies by Ad Execution Format [post]

Vanessa To
2021 unpublished
Marketing With Emotion, Communicating With Reason: A Comparison of Google's Consumer-Brand Engagement Strategies by Ad Execution Format
doi:10.32920/ryerson.14657748 fatcat:j727gp5i7zei7itb5nk2qndxdu