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Our research explored the use of social media among crisis and emergency management organizations and we present the main incentives and barriers experts perceive in social media adoption by such organizations. The data were gathered via an international online questionnaire sent to crisis communication and management experts. The results indicate that crisis and emergency management organizations use social media specifically to disseminate information to citizens but also increasingly todoi:10.17011/ht/urn.201611174653 fatcat:svyr3ov2xfdqvhmh5nno5ycfmu