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Introduction This article is about the kind of trust that is demonstrated in human face-to-face interaction, and approaches to and benefits of having our computer interfaces depend on these same manifestations of trustworthiness. In making technology that is actually trustworthy your morals can really be your only guide. But, assuming that you're a good person, and have built a technology that does what it promises, or that represents people who do what they promise, then read on. We're takingdoi:10.1145/355112.355123 fatcat:2kx2ikmo3rczrpt5jnfcn7hv5m