Location-Based Services (LBS) can gather the location of the user. In this process, the location of the user is stored on different systems, which makes it vulnerable. In this piece of work, we have compared simple location obfuscation mechanism and Enhanced Semantic Obfuscation technique (ESOT) for ensuring location privacy. The results indicate that Simple Obfuscation Techniques have less computational overhead as compared to ESOT. While there is a tradeoff between ensuring privacy and the

more »

... putational overhead, we propose a novel obfuscation technique for ensuring location privacy. Abstract Location-Based Services (LBS) can gather the location of the user. In this process, the location of the user is stored on different systems, which makes it vulnerable. In this piece of work, we have compared simple location obfuscation mechanism and Enhanced Semantic Obfuscation technique (ESOT) for ensuring location privacy. The results indicate that Simple Obfuscation Techniques have less computational overhead as compared to ESOT. While there is a tradeoff between ensuring privacy and the computational overhead, we propose a novel obfuscation technique for ensuring location privacy.