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The influence of pre-conceptual and perceptual understandings of HIV/AIDS : a case study of selected Ugandan biology classrooms
Curbing the spread of HIV/AIDS in Uganda has largely depended on public and private media messages about the disease. In addition, the introduction of the topic of HIV/AIDS in the Senior Three (Grade 11) biology curriculum has added credence to the campaign. Media campaigns, especially those in local dialects, based on Uganda's cultural norms of communication are metaphorical, analogical and simile-like. To what extent do the students' pre-conceptions of the disease, based on media messagesdoi:10.14288/1.0092407 fatcat:melxikgfe5f2rfzunbkqaaauim