Jamaica's Current Fight against Obesity

Edith Marilyn Duff
2018 Diabetes & Obesity International Journal  
Synopsis: The Heart Foundation of Jamaica, using a 15 month grant from the Global Health Advocacy Incubator, and collaborating with the Ministry of Health Jamaica and Jamaica Moves, launched a campaign against obesity using dynamic advertising techniques with the main message: "Are you and your children drinking yourselves sick? Drink water instead".
doi:10.23880/doij-16000178 fatcat:pjghll6uurcmflk4hjboeee73u