Integrated Political Strategy

John M. de Figueiredo
2009 Social Science Research Network  
This paper reviews the literature on corporate political strategy and identifies a number of open research questions and streams for potential investigation. The paper develops a framework to explain why, when, and how a firm will pursue multi-forum political action as part of its non-market and integrated strategy. Becker 1983). One way to do this is through corporate political strategy. Corporate political strategy addresses how a firm interacts with political institutions to change the
more » ... itive landscape and obtain competitive advantage. 1 This is a growing area in strategic management. Legal and acceptable competitive behavior is determined endogenously by legislators, regulators and judges who are influenced, positively and negatively, by the very same firms the regulations are designed to control. By understanding the theories of how firms affect politics, one can better determine how to gain competitive advantage through political institutions. This is a natural extension of the traditional tools of strategic management. Moreover, for young scholars, this is an area in which the lines of investigation are clear and the openings for serious research opportunities available. In this sense, it is robust area for future research and major contributions to understanding firm performance. This paper begins by providing an organizing framework for thinking about corporate political strategy and firm profitability. It then provides an overview of the work that has been done in the area and highlights the open research areas and research questions that scholars might examine going forward. Some concluding thoughts are provided at the end.
doi:10.2139/ssrn.1411706 fatcat:xk6n7aulfrebtbsmvsacmixlzm