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Analysis on the Motivation of Internet Enterprise Strategic Mergers and Acquisitions and Financial Synergies

Yuguo Yang, Yaer Ba, Jiayu Huang
2021 Proceedings of the 2020 International Conference on Modern Education Management, Innovation and Entrepreneurship and Social Science (MEMIESS 2020)   unpublished

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In recent years, mergers and acquisitions (M&A) of Internet enterprises have gradually increased. The main strategic goal is to pursue the synergies of enterprises after M&A. Among them, financial synergy is the main concern and also an important indicator to measure the success or failure of M&A. Taking Tencent's M&A of China Music Group as an example, this paper draws conclusions through literature review, theoretical definition and case analysis, and puts forward Suggestions on the risk
more » ... ance of M&A and coordinated sustainable development of Internet enterprises.
doi:10.2991/assehr.k.210206.041 fatcat:ymrays5vuvahnauyu2fx5i5mli
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Yuguo Yang, Yaer Ba, Jiayu Huang. "Analysis on the Motivation of Internet Enterprise Strategic Mergers and Acquisitions and Financial Synergies." Proceedings of the 2020 International Conference on Modern Education Management, Innovation and Entrepreneurship and Social Science (MEMIESS 2020) (2021)