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A STUDY CUSTOMER SATISFACTION TOWARDS PASSENGER CARS IN THANJAVUR DISTRICT
2016
International Journal of Innovative Research in Management Studies (IJIRMS)
unpublished
The study focuses on customer satisfaction based a car providers among the buyer. In a shorter span of usage of vehicle (car) has a drastic increase and that automobile dealer to innovated, but still the process innovation have not supported to make the user consumer more expectation. The dealer sales as a car to buy when the dealer performance to impress the customer and communicate is important one. The customer satisfied very comfortable travel and which we customer (passenger) from the car
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