Using Metaphors to Explore Cultural Perspectives in Cross-Cultural Design [chapter]

Luciana Cardoso de Castro Salgado, Clarisse Sieckenius de Souza, Carla Faria Leitão
2011 Lecture Notes in Computer Science  
We have proposed five cultural viewpoint metaphors to help designers that wish to encourage and support cross-cultural HCI contacts. In this paper we present the main results of an experiment carried out to assess the potential of these metaphors in designing cross-cultural systems. Six HCI designers, with different cultural backgrounds, were then asked to create redesign alternatives for a real website guided by the metaphors. As a result, the experiment showed the epistemic effect of the
more » ... hors on cross-cultural design, i. e. as a means to build new knowledge and understanding.
doi:10.1007/978-3-642-21660-2_11 fatcat:boswkpf2ijc4rldjjryrw6dkda