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Manipulating attention in computer games
2011 IEEE 10th IVMSP Workshop: Perception and Visual Signal Analysis
In computer games, a user's attention is focused on the current task, and task-irrelevant details remain unnoticed. This behavior, known as inattentional blindness, is a main problem for the optimal placement of information or advertisements. We propose a guiding principle based on Wolfe's theory of Guided Search, which predicts the saliency of objects during a visual search task. Assuming that computer games elicit visual search tasks frequently, we applied this model in a "reverse" direction:doi:10.1109/ivmspw.2011.5970371 dblp:conf/ivmsp/BernhardZW11 fatcat:qlc4he3wazbcxex3i3wy36cqta