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Measuring Real-World Tie Strength with Digital Footprint Data: An Assessment of Convergent Validity
2018
International Conference on Information Systems
Social media networks such as Facebook or other digital data sources on social relations might offer great potential in facilitating the measurement of social capital's relational dimension (i.e., tie strength). However, the question remains whether digitized tie strength is actually informative of its real-world counterpart, as researchers can use the metric extracted from digital footprint data to test theories involving real-world tie strength only if convergent validity is established. To
dblp:conf/icis/Weiler18
fatcat:jqtoy5pgsrbo3ahbzgt5ipuoj4