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Identifying Competitive Advantages for Territories
2016
Journal of Emerging Trends in Marketing and Management
Territories like businesses struggle in an ever stronger competitive environment. The opening of markets and the free transfer of information about every spot in the world to every spot on Earth almost instantly as well as the easy movement of people makes it very important for territories to promote themselves. They compete not only as destinations in tourism related aspects but also as places to live in, work in and develop your business in. It's no wonder that territories start to adopt
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