Globalization, marketization and networking are the three major characteristics in the new era, and are also the social environment of ideological and political education, which provides the development opportunity for ideological and political education, together with various challenges, such as lack of college students' belief, decline of the function of moral education in colleges and the work in networking becoming not controllable At each college, students education workers should set up

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... e brand new education concept, to establish the stereo system for the student ideological and political education work, for comprehensive innovation of ideological and political education work for college students.