Formalization and elaboration of a company's business strategy

Karina V. Balashova, Aleksandr M. Batkovskiy, Pavel A. Kalachikhin, Elena G. Semenova, Yury F. Telnov, Alena V. Fomina
2018 Problems and Perspectives in Management  
The article deals with issues of formalization and elaboration of business strategies. The authors have formulated a hypothesis that there is no universal strategy ensuring maxi¬mum benefit to an enterprise. The choice of a company's strategy is considered from the point of view of a game-theoretical interpretation as a competition component. The process of engineering a company's business strategy is presented in the form of a technological network. The study shows the possibility of
more » ... the selection of a strategy by decision-making support systems. The article outlines the problem of classifying enterprise strategies by general features. The structure of a company's strategy is formalized as a relationship of a set of strategic objectives in the S.M.A.R.T. technique and a set of means to achieve the goals limited by a company's capabilities. The authors examine the indicator structure for achieving strategic goals. A definition is given to the type and form of a strategy based on the pattern concept. The article defines a methodology for assessing the probability of achieving the strategic goal. A new concept of a fluid strategy has been introduced along with several other variations of business strategies that might be encountered.
doi:10.21511/ppm.16(3).2018.07 fatcat:a2yrbvef5vendbj6vtz3e3ld2i