The Use of a Situation-Comedy in the Delivery of Media Messages: A Content Analysis of Health-Related Themes The Use of a Situation-Comedy in the Delivery of Media Messages: A Content Analysis of Health-Related Themes

Tony Trunfio
2011 Journal of Health Education Teaching   unpublished
A quantitative-qualitative historical content analysis of selected Seinfeld television comedy episodes was conducted for this study. Episodes were analyzed for the presence of health-related messages pertaining to the U.S. Centers for Disease Control and Prevention"s health priority areas, which include the most harmful risk behaviors affecting today"s youth. A random selection of 88 of 176 Seinfeld episodes aired from July 5, 1989 until its finale on May 14, 1998, resulted in 787
more » ... n 787 health-related messages for the study. Over the course of nine seasons, more health-related messages were found in later years.
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