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Online Marketers Beware: M-Commerce is changing Your Game
2013
IOSR Journal of Business and Management
M-Commerce is a subset of E-commerce which includes all e-commerce transactions carried out using a mobile device. M-commerce is a major application domain for mobile devices, enabling users to perform commercial transactions wherever they go. As the power of wireless increases, it provides various opportunities for improving services to customers. In today's era, mobile commerce or M-Commerce has entered almost all the aspects of Business organizations like finance, retails, services,
doi:10.9790/487x-1542026
fatcat:dwkplkevmrdj5h4zc7eett4tp4