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This article focuses on personalised games, which we define as games that utilise player models for the purpose of tailoring the game experience to the individual player. The main contribution of the article is a motivation for personalised gaming, supported by an extensive overview of scientific literature. The motivatin concerns (a) the psychological foundation, (b) the effect on player satisfaction, (c) the contribution to game development, and (d) the requirement for achieving ambitions.doi:10.1145/2336727.2336731 dblp:conf/ie/BakkesTP12 fatcat:o2iw4gzu7nh7nmipula7wxtu5u