The challenges of nations from Asia and the Pacific to create sustainable and economic spaces, have led their people to seek new educative mechanisms to forge from their childhood and youth, more competitive people, generators of wealth; as an example, China, Korea and India, being the internationalization the best example. This article presents a brief overview of the major events that have given way to new patterns of mobility and internationalization of Umap since its inception in 1993 until

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... today. We present the case of the school of marketing in which outlines the learning, as a result of the institutional efforts of a double degree program with a University of the Umap program, this will allow to identify areas of prospect to establish improvements in an internationalization program of any Institution of higher education that aspire to any position in the global context.