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AbstractChile is, compared to several other South American countries, geographically and demographically rather limited, but despite that it is the second most important trading and investment partner for Austria in this region. The aim of this paper is to gain firsthand insights into the motivations and perceptions of the entry of Austrian firms into the Chilean market by using an exploratory research approach.Interviews with thirteen qualified and experienced persons were conducted anddoi:10.2478/ngoe-2020-0011 fatcat:xlajodaxh5eorieeuz3kflmbji