Spiritual Matter on Television: Organizational Impacts
Nurat Kara, Sedat Cereci, Hayri Özdemir
2015
Russian Academic Journal
Introduction Television is the most common media in modern age and is watched by numerous people in the world everyday. Television has sovereignty on people because of its powerful effects, and conduts people towards a contemporary modern style others, 2009, 1354). On one side, television conveys daily news and on the other side television presents people enjoyable productions and many other messages. People mostly watch television without awareness and are not aware of philosophical and
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... al messages of television (Foster and Watkins, 2010, 371). This is an earnings way of television: to affect people's spiritual approaches and to provide much watching. Television organizations are established by investors, and policy of television is mostly constituted on spiritual approach of the investor base. Those who have television organization intend to gain and also to propagate their opinions and their approaches (Feshbach and Tangney, 2008, 388). Investor intends to gain and also intends to get spiritual satisfaction, sharing his/her opinion and getting sovereignty via his/her approaches to people. Television organization owners are mostly capitalists who have much wealth and they need spiritual satisfaction more than gain (Hauk and Immordino, 2014, 1052). Spiritual satisfaction guides television organization to convey opinions and approaches of television organization owner. Television organization has a broadcasting policy which is constituted on legal base and which respects national and social values. For legal structure of television organization it is important to be a powerful organization but for investors profit, generally, is more important than legality. Television never ignores values of people and never assaults approaches of people but can guide opinions and behaviors of people (Esteves-Sorenson and Perretti, 2012, 887). Television workers generally use weakness of people and try to affect spectators by addressing to expectations of the spectator. Generally, spectators are watching television for to find their expectations and to spend enjoyable time. Many people, from director to technician, work for television and almost all of them accomplish directives of employer of television organization. Opinions and spiritual approaches of owner of the television organization reflect all productions of television and, naturally, reflect on broadcasting (Djankov and others, 2003, 369). Theoretically television broadcasting must be neutral but it is difficult to find neutral broadcasting because of approaches of television employers. Position of Television High rtyhm of urban world and problems of contemporary conditions conduct people easy and entertaining life styles in the 21 st century. Watching television is easier than reading a book and more attractive than to paint or to photograph, therefore, many people in the world AbSTrACT In this study, reflection of impact of opinions of television organizations owners is discussed that the most of television organizations are commercial establishments, and much spiritual impacts of television organizations on broadcast and efforts to dictate ideological opinions of capital owners as a life style is evaluated. Primary purpose of organizations is profit and, as well, to respond some social necessities but beside this there are certain organizations that sometimes intend to convey ideological opinions and spritual approaches and aim to get supporters. Most of television organizations firstly are trying to profit, and then are trying to respond any social necessities in general organization principles; and in broadcast of many television organizations ideological approaches or religious opinions are fore. Television business organizations structure in different forms due to legal or functional dimensions and any individual or any groups at the top of organization are effective on content of broadcasting. Television organization administrators sometimes are planning to profit and, as well, reflect their spritual approaches and opinions on television broadcast and convey their opinions to mass and hope the spectator will support their opinions. This approach removes objective principles of television organization and television broadcasting changes into ideological propaganda if spiritual approach of television organization owner is regarded much in broadcasting excessively. It can be discussed objectivity of television organization due to reflection of spiritual approach on broadcasting in television organization and meanwhile the case steers capital owners who are planning to convey their ideological approaches to large masses and to have supporter, to have television organization.
doi:10.15535/375
fatcat:6i3szromavf4pee53uhtyfcgry