Uncertainty, Ambiguity and Privacy

Alessandro Acquisti, Jens Grossklags
2005 Workshop on the Economics of Information Security  
In this paper we discuss the importance of ambiguity, uncertainty and limited information on individuals' decision making in situations that have an impact on their privacy. We present experimental evidence from a survey study that demonstrates the impact of framing a marketing offer on participants' willingness to accept when the consequences of the offer are uncertain and highly ambiguous.
dblp:conf/weis/AcquistiG05 fatcat:ra4v5kd2ujgvbbxxusr3j4g274