Based on exploratory survey data in the Sanpachi Kamikita area, this paper compared recommended guidebook courses and tourist behaviors based on a questionnaire survey applying social network analysis. This study also considered town planning issues in tourism and the necessary policies in this area. It became clear that a remarkable difference exists between the routes in guidebooks and tourist behaviors. We raised the need to establish a multistorey parking lot in the central city area to

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... e tourism and promote guidance and dispersion for tourists through cooperation with publishers and travel agencies and to avoid traffic congestion and crowds of people. In addition, this study demonstrated the effectiveness of social network analysis using directed graphs to understand tourist behaviors.