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КЛАСТЪРЕН ПОДХОД ЗА ПОВИШАВАНЕ НА КОНКУРЕНТОСПОСОБНОСТТА КЛАСТЪРНЪЙ ПОДХОД ПОВИШЕНИЯ КОНКУРЕНТОСПОСОБНОСТИ CLUSTER APPROACH FOR COMPETITIVENESS IMPROVEMENT
unpublished
As a result of the changing nature of competitiveness, the search for new management approaches to improve competitiveness of enterprises is on the increase. The interest in the cluster approach, focused on improvement of competitiveness through development of industrial clusters, is growing among managers. In this regard the aim of the present paper is to raise discussion on the main characteristics of the cluster approach, the mechanism of its influence on the firm's competitiveness and the specifics of its practical application.
fatcat:mkelemuwmvfzpglxm5yzjfjqem