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User generated contents on web and social media grow rapidly in this emerging information age. Social media provides a platform for people to create contents, share them and bookmark them in a tremendous way. The exponential growth of social media arouses much attention on the use of public opinion to make better decisions about a particular product or person or service. The social media like online forums, Twitter, Facebook, blogs and microblogs are proving to be extremely valuable resourcesdoi:10.5958/0973-967x.2017.00018.7 fatcat:s2exbp6ajva3vkurmfagbrsvcm