Academician's morale is not a popular topic, and that makes sense on the surface. In this paper moral-value transfer-concept is developed as a function of the two parameters for the driving force. Derivation of the equation of the moral transfer is stimulated by analogy with rate transfer equations commonly used in transport phenomena in the field of chemical engineering. Several strategies should be launched to boost morale, particularly for scientist working on vital research areas in the

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... in of energy & chemical engineering; in particular the field of hydrogen energy.