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The Brazilian "Série A" Championship has demonstrated economic stability, especially after the implementation of the consecutive point system in 2003 and the changes made to the operational management of this competition. In face of the variables economy, market and media, we attempted to investigate how the Brazilian Football Championship is structured from a business standpoint. Our goal was to analyze the Brazilian Football Championship from an economic and financial perspective. From adoi:10.1590/s1980-65742014000200001 fatcat:whrugjpvmjclhn2roeovux3eoq