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Persuasive writing, also known as creative writing, or an argument, or "an essay that offers and supports an opinion," is one of the most frequently used writing types in our life and work. It usually begins with "identity" between the writer and the audience and ends in the audience's changing their mind or bringing their viewpoints closer to the writer's. Whether a piece of writing is persuasive or not depends on a variety of factors, but the writer's credibility is a very important factordoi:10.4304/tpls.4.7.1511-1515 fatcat:r3cqnwzgxfgzdp6vqjv7ujpipe