Objective Based on the background of the new coronavirus pneumonia, this paper studied the problems existing in the APP of the existing township public health service, and explored the APP design strategies that can solve the problems in the existing township public health service. Methods Based on the analysis and summary of the existing problems, the user experience pain points are sought based on the problems. The APP design scheme is proposed by constructing the character model and the

more »

... ce blueprint and combining the APP design principles.Result This paper proposes a design scheme of township public service APP that can meet the needs of the public under the epidemic situation.Conclusion To meet the needs of users as the fundamental starting point, improve the interaction needs of users, make the township public health service APP more humanized and customized, and integrate with the epidemic, to provide a scientific and convenient management mechanism for the whole population to fight the epidemic.