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PROFITABILITY ANALYSIS OF SELECTED PHARMACEUTICAL COMPANIES IN INDIA
2016
Peer Reviewed Journal International Journal of Multidisciplinary Research Review
unpublished
The pharmaceutical industry is important because it is a major source of medical innovation. The Indian pharmaceuticals market is the third largest in terms of volume and thirteenth largest in terms of value, as per a report by Equity Master. Branded generics dominate the pharmaceuticals market, constituting nearly 70 to 80 per cent of the market. India enjoys an important position in the global pharmaceuticals sector. The country also has a large pool of scientists and engineers who have the
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