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This paper aims at reading the two songs entitled New York, New York and The Empire State of Mind to see how the city of New York is perceived and campaigned by the songs. It is an American popular cultural studies research discussing the two songs which are analysed as popular media works to deliver messages to the audiences. Inge's theory on popular cultural works is employed to examine the form, function, and methods of evaluation in a way that the songs are treated as readable culturaldoi:10.17576/jkmjc-2018-3403-19 fatcat:5m5c7rkl6jfdrpxtppbxqlsk7i