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Background. This article is about axiological relations in the process of contact which is being studied as an developing branch of cognitive linguistics. As we know, axiology was considered as a part of philosophy and logic and its concepts were studied in these subjects. At the end of the 20th century the concept of linguistic axiology was learnt in the sphere of linguistics. Methods. This article is devoted to analytical information about researches and development of axiology was studied as<span class="external-identifiers"> <a target="_blank" rel="external noopener noreferrer" href="https://doi.org/10.52297/2181-1466/2020/4/6/4">doi:10.52297/2181-1466/2020/4/6/4</a> <a target="_blank" rel="external noopener" href="https://fatcat.wiki/release/7dsdf3rdtfhslgnjaufwummuuq">fatcat:7dsdf3rdtfhslgnjaufwummuuq</a> </span>
more »... linguistic, logical and philosophical categories. As mentioned above, in modern linguistics, the understanding of the text in pragmatic aspect and the analysis of the role that the price category do not have a long history. In the expression of connotation, it is necessary drawing attention to the following factors: the worldview of the addressant who describes linguistic realities – the speaker and the addressee is a person who accepts linguistic realities – listener; their views on each other or situation in which they are entering into contact; what is the purpose of the addressee and the addressee of communication
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